Next Just Pink


I believe you’re never fully dressed without a spray of your favourite perfume.

When it comes to perfume I usually find one that I like and stick to it like glue, I love the thought of having a “signature scent” and for people to smell a certain perfume and them think of me (I’m sure I read a story once about an actress who would spray her lovers pillowcases with her perfume so he would be reminded of her even after she’d left – that’s the kind of romantacized bullshit that I love)

My “signature scent” for the past 5 or so years has been Sarah Jessica Parkers Lovely. I think its feminine, classy and just all kinds of “lovely” (see what I did there?) Because I tend to stick to the one perfume, I tend to get through a bottle at a great deal of speed = costly habit.

I wanted to try and find a perfume I could wear on a daily basis that was kinder on my purse, but which I still loved as much as SJP’s “Lovely”. I searched high and low but my little nose decided to go all Goldilocks on me and every perfume I chose was either too sweet, too musky, too… something else.

The scent I used to frequent back when I was in my late teens/early 20’s was Next’s “Just Pink”. Described on the Next website as “A fresh green floral fragrance with soft fruits and pink blooms” it was a firm favourite of mine and I always used to get complimented on it.

This reminds me of being “young” – nights out with friends, first dates and being filled with a real optimism for life… before I turned into an old cynic.

Which is why I decided after playing Goldilocks that if it ain’t broke, don’t fix it. So I popped into Next and picked up a handbag friendly bottle of Just Pink. The packaging has changed somewhat since I last used it, the bottle is now a sleek heart shaped glass affair  and costs £6.50 for 30ml.

(by nosing on the Next website I’ve discovered they do a Just Pink scented candle so I’m obviously going to have to purchase that.)